Lucy joined Pharma Integrity in 2021 as an in-house Healthcare Compliance Consultant. Having worked in the HPRA since May 2018 in both Pharmacovigilance in Advertising Compliance roles, most of her career thus far has focussed on the promotional and regulatory compliance of medicines through advertising surveillance work and regulatory compliance inspections.
Lucy holds a BSc in Pharmacology and a MSc in Toxicology and Regulatory Affairs, both from UCD. Her main motivation is for every communication and interaction surrounding the promotion of medicines to carry a clear and balanced message, advocating the safe and correct use of the medicinal product. She is passionate about ensuring that every aspect of the marketing of a medicine from its promotion, prescription, sale and supply, to its consumption and thereafter, pertains to providing an equally beneficial and safe medicinal product to the intended patients.
Within Pharma Integrity, Lucy leads the HPRA Inspection Readiness Assessments. Prior experience within the national regulator has enabled her to approach these assessments from the regulator’s perspective. This first-hand expertise, combined with her knowledge of their advertising compliance programme, ensures clients are best prepared for HPRA monitoring activities and have a solid internal self-regulatory framework.